"Two years ago, my husband sadly passed away in a car accident, and to our regret, he didn't have life insurance. At the time, we were both young and healthy, and he was hesitant about the added expense. After his death, I found myself without the financial security to support myself and our two young children. While we couldn't predict the future, realizing the financial strain it placed on us, I'm certain he would have seen it differently." 

Life Insurance

Life insurance is a vital tool in responsible financial planning, offering peace of mind and security for the future. Yet, it often gets brushed under the rug, even though it's essential in mitigating financial risks associated with unexpected circumstances, like pre-mature death. 

Proceeds can be used to cover funeral expenses, settle outstanding debts, replace lost income for dependents, fund education, and facilitate the smooth transfer of assets in estate planning. Plus, death benefits are typically received income tax-free by the beneficiary! 

Regardless of its specific use, ensuring the protection of your loved ones from financial hardship is always a wise and prudent decision.


Understanding the Basics

Life insurance provides a financial safety net for your loved ones in the event of your passing. It comes in various forms, but the two primary categories are term life insurance and permanent life insurance.

Term Life Insurance offers coverage for a specified term, typically 10, 20, or 30 years. It provides a death benefit to beneficiaries if the policyholder passes away during the term.

This type of insurance is often more affordable and is suitable for individuals with temporary financial responsibilities, such as raising children or paying off a mortgage.

Permanent Life Insurance, on the other hand, provides coverage for the entire lifetime of the insured. It includes a cash value component that grows over time, offering an investment-like feature.

This type is suitable for individuals seeking lifelong coverage and a way to accumulate cash value for various financial needs.


Types of Permanent Life Insurance

Whole, Universal, and Variable are some of the basic types of permanent life insurance, each with its own features and characteristics. As such, which type you should choose depends on your individual financial goals, risk tolerance, and preferences for flexibility and investment control.

Here's a breakdown of the differences between them:



Whole Life

Universal Life

Variable Life



Premiums remain fixed throughout the policyholder's life.

Policyholders have the flexibility to adjust premium payments within certain limits. 

Premiums remain fixed throughout the policyholder's life.

Cash Value

The cash value component grows tax-deferred at a guaranteed rate determined by the insurance company. 

Growth can be based on a declared interest rate or be linked to market indices.

Cash value is invested in "separate accounts", directed by the policyholder. Growth depends on performance of the separate accounts, which are subject to market fluctuations.

Death Benefit

Provides a guaranteed death benefit that remains constant throughout the policyholder's lifetime.

Death benefit can be adjusted, within policy limits, based on the policyholder's needs.

The death benefit can vary based on the performance of the underlying investments.


Low; cash value is not directly tied to market performance.

Moderate; cash value may be subject to market fluctuations depending on the chosen interest crediting option.

Higher than whole or universal; the policyholder bears all of the investment risk.

Note: It's essential for individuals to carefully consider their unique needs and consult with a financial advisor when selecting a life insurance policy!


Who Might Need Life Insurance?

  1. Parents with Dependents: Life insurance is crucial for parents with dependent children. In the event of a parent's passing, life insurance ensures that financial support is available to cover living expenses, education, and other needs.

  2. Homeowners with Mortgages: Individuals with mortgages can benefit from life insurance to ensure that the outstanding mortgage balance is covered, preventing the burden from falling on surviving family members.

  3. Business Owners: Business owners may need life insurance to protect their business interests, provide for key employees, or facilitate business succession planning.


Common Misconceptions

Life Insurance is Only for the Elderly.

Life insurance is not just for seniors. Young, healthy individuals can secure more affordable premiums and long-term benefits by obtaining life insurance early.

Single Individuals Don't Need Life Insurance.

While it's true that life insurance is often associated with family protection, single individuals may still have financial obligations or debts that life insurance can help cover.

Employer-Provided Coverage is Sufficient.

Employer-provided life insurance may not be enough to cover all your financial needs. It's advisable to assess your individual requirements and consider supplemental coverage.

The bottom line: Life insurance provides essential, tax-efficient financial protection for your loved ones in the event of your death. When considering life insurance, taking a prudent approach is much better than regrets later on!


Looking to evaluate your life insurance needs? Check out our Risk Management service!